Event

You can create events such as author visits, book signings, storytime hours, and book clubs. You can easily add in-person (in-store or off-site) and virtual events and connect events to books and products. 

An Events Page curates events automatically in list and calendar views. The calendar view displays event details on the same page, making navigating easier for visitors. You can also feature events on other pages. Upcoming events that are promoted display in the footer. 

You can create single-day events that happen once, like author visits and store celebrations, or recurring events that repeatedly occur on specified schedules, like storytime hours and book clubs. Recurring events are created as a series, with each event occurrence saved as an event instance that you can edit separately from the series. 

Site Administrators and Content Editors can create, edit, and delete events. 

Before adding an event, creating Event Tags is recommended. 

Select Create in the left menu, then select Event to create events. 

All components and fields with a red asterisk (*) are required. 

Create a Single Day Event

1. Enter an Event Name. 
2. Set the Event Type to Single Day Event.
3. Select the Single day event date from the calendar.
4. Specify the event’s duration by selecting All Day or specifying an Event Start Time and Event Duration. 
5. Set the Location.
   • In-Store — Events that occur in the store. (Tier 2 stores with multiple locations can select a Store Location.) 
   • Online — Online events occur on the internet. Enter an Online Location where the event is happening, such as Zoom.
   • Other — Events occurring at other locations. Enter the Other Location Address. 
6. Add Event Tag(s) (optional) by typing and selecting a tag. If you don’t see a tag listed, go to Event Tags to check the list of tags or to create a new tag. Select Add another item to add more tags to the event. Use the drag-and-drop handle to reorder the tags. Select Remove to delete a tag. 
7. Add an Event Link if you use something like Eventbrite to manage RSVPs or if the event is online. Enter the URL to the online event or the RSVP form and the Link text you want to display. Link text is limited to 12 characters; you must enter a URL if you enter text.  
8. In the Event Description text editor, let customers know what to expect at the event. The description is shortened to about 200 characters in the Upcoming Event footer block and the Event Listing page. 
9. Add an Image that displays as a square at the top left. The Minimum Recommended Width and Height are both 295px. You can add a new image or select one already in the library. Use the Event Description to add more images. 
10. Add Related Books and Products by ISBN, title, or product name. Select Add another item to add more books or products. Use the drag-and-drop handles to reorder the list. Select Remove to delete books and products. If the book or product you are looking for does not appear, open the website on a different browser tab, search for the book or product, and view the product page. Try adding the book or product to the event again.

Search, social & schema

Customize the page’s Abstract in the upper right. Select Custom abstract to enter a summary of 160 characters max. 

Published

Leave Published selected to publish the event to your site. Unselect if you don’t want the event to publish yet. 

Save

Select Save to save the Single Day Event. 

Create a Recurring Event

Once you create a recurring event, you can edit each instance of the event to add a different book or product. Manage Events [Manage Events] has more information on editing instances. 

1. Enter an Event Name. 
2. Events can recur weekly or monthly. 
   • Select Weekly Recurring Event to schedule the event each week.
     • Select the dates to Create Events Between. 
     • Select an Event Start Time.
     • Set Duration and select the Event Duration, or Set End Time and select the Event End Time. 
     • Select the Days of the Week the event occurs. 
   • Select Monthly Recurring Event to schedule the event each month. 
     • Select the dates to Create Events Between. 
     • Select an Event Start Time.
     • Set Duration and select the Event Duration, or Set End Time and select the Event End Time. 
     • Set the event to recur based on days of the week or days of the month.
       • Select Recur on Day of the Week to set the recurrence based on days of the week, then select the Day Occurrence and Days of the Week. 
       • Select Recur on Day of Month and select the Days of the Month the event recurs. 
3. Set the Location.
   • In-Store — Events that occur in the store. (Tier 2 stores with multiple locations can select a Store Location.) 
   • Online — Online events occur on the internet. Enter an Online Location where the event is happening, such as Zoom.
   • Other — Events occurring at other locations. Enter the Other Location Address. 
4. Add Event Tag(s) (optional) by typing and selecting a tag. If you don’t see a tag listed, go to Event Tags to check the list of tags or to create a new tag. Select Add another item to add more tags to the event. Use the drag-and-drop handle to reorder the tags. Select Remove to delete a tag. 
5. Add an Event Link if you use something like Eventbrite to manage RSVPs or if the event is online. Enter the URL to the online event or the RSVP form and the Link text you want to display. Link text is limited to 12 characters; you must enter a URL if you enter text.    
6. In the Event Description text editor, let customers know what to expect at the event. The description is shortened to about 200 characters in the Upcoming Event footer block and the Event Listing page. 
7. Add an Image that displays as a square at the top left. The Minimum Recommended Width and Height are both 295px. You can add a new image or select one already in the library. Use the Event Description to add more images.
8. Add Related Books and Products by ISBN, title, or product name. Select Add another item to add more books or products. Use the drag-and-drop handles to reorder the list. Select Remove to delete books and products. If the book or product you are looking for does not appear, open the website on a different browser tab, search for the book or product, and view the product page. Try adding the book or product to the event again. If each event instance has a different related book or product, add books and products when editing the event instance in Manage Events [Manage Events]. 

Search, social & schema

Customize the page’s Abstract in the upper right. Select Custom abstract to enter a summary of 160 characters max. 

Published

Leave Published selected to publish the recurring event to your site. Unselect if you don’t want the recurring event to publish yet. 

Save

Select Save to save the recurring event.